Perception strategies India
India’s consumer landscape is exploding—more than 1.4 billion people, a fast‑growing middle class, and digital penetration that now exceeds 80 %. Yet, success in this market isn’t just about pricing or distribution;…
India’s consumer landscape is exploding—more than 1.4 billion people, a fast‑growing middle class, and digital penetration that now exceeds 80 %. Yet, success in this market isn’t just about pricing or distribution;…